Janeway Children’s Foundation

What’s your

Superpower?

JWF Brand Campaign - Donating Is Your Superpower
TV - 30 sec

Creative Director/Art Director, Cora Brown
Writer, Adrian Newbold
Director, Christian Sparkes

Unleash Your Super Side.

Sure, sick kids are resilient, no question about it. But do you know who the real superheroes of the Janeway Children's Foundation are? That's right – the donors! When they contribute, they step into the role of a genuine hero in this narrative. And that's precisely how the headline 'Donating is your superpower' was born.

Listen up.

JWF Brand Campaign - Donating Is Your Superpower
Radio - 30 sec

Creative Director, Cora Brown
Writer, Adrian Newbold
Production, Accomplice

JWF Brand Campaign - Print Ad

Creative Director/Art Director, Cora Brown
Photography, Chris Crockwell
Image Post-Production, Jack Usephot

Donating is Your Superpower.

Donating is Your Superpower.

Donating is Your Superpower. • Donating is Your Superpower. •

Here is your 2022 superhero lineup.

Janeway Children’s Foundation, 2023 Telethon
Superhero Lineup

Creative Director/Art Director, Cora Brown
Illustration, Tenscope
3D Renders, Atellier

Those 3D superhero kids, here's a little insider tidbit: it wasn't our brainchild, it was all thanks to our creative clients.

They had this fantastic vision of what these superhero kids should symbolize, whether it's mobility or visual impairment. And you know what they say – a brilliant idea is a brilliant idea!

Janeway Children’s Foundation, 2023 Telethon Billboards

Creative Director/Art Director, Cora Brown

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